DESIGN SNAPSHOT
Global focus
CONCEPT | DESIGN | PRODUCTION
The Alliance is a unique public-private partnership dedicated to international trade facilitation – a collaboration of international organisations, governments and businesses working to help governments in developing countries implement the World Trade Organization’s Trade Facilitation Agreement.
To help illustrate the many Alliance focuses to support the TFAs, in 2020 we have continued to develop the Alliance’s vibrant brand style. We used shapes from the Alliance logo itself as a sweeping radar concept.
Visual cues and good navigation
Strong visuals mark key sections of the report and deliver clear guidance to further reading.
People stories
Throughout the Alliance 2020 Annual Report there are case studies, stories, and at the heart of these stories are people across the world delivering, pioneering, sharing and learning.
Related projects
