Zephyr | Corporate & NGO Creative

case studies

Delve a little deeper behind the project images for details of the brief, how it went , the results delivered and what our clients say.

CQC Monitoring the Mental Health Act report

CQC's mission is to make sure health and social care services provide people with safe, effective, compassionate, high-quality care. We work with CQC to articulate their key messages through their reporting to Parliament and the public. Also their internal communication campaigns, bringing staff and organisation closer.

Clarity is important to CQC. To illustrate the key findings of the Mental Health Act report we created simple, un-complicated infographics aimed at inclusion and accessibility.

The report was printed for Parliament but available to the public, along with a summary via the CQC website as accessible pdfs to Department of Health accessibility standards. 

The report belongs to the to the CQC State of Care graphic style – a people-focused visual narrative created by us and used as the format for bringing their inspection results and health care stories to life – a clear and linear graphic language that uses simple icons.

The style exists in publications, social media, video and signage.